Good SEO is not a SPRINT it is a MARATHON – A marathon runner doesn’t experience success by taking shortcuts, sporadic trainings and little commitment. The runner makes the steps to becoming a better runner a part of their overall plan and commit. What if a runner doesn’t know what to do? They seek the direction of a qualified trainer or coach and adhere to that direction.
Good SEO results can be the same way. In order to get good SEO ranking, get onto page 1 of Google and to rank well on other search engines, ongoing effort should be expected. If you don’t know what to do then seek out the services of a qualified professional. It won’t happen overnight for the marathon runner and it won’t happen overnight for your website, but with the right guidance, you can expect improvements.